Your Google Business Profile,fresh every week.
Gigi puts one update a week on your Google Business Profile: a photo that is already yours, a few plain words, and a button to your booking page. So the first page a traveller sees of your hotel never looks forgotten.
1 a week
new update on your Google profile
Your Google profile is often the first page of your hotel a traveller sees.
Before your website, before your rooms. It is also the page nobody at the hotel has time to look after. Gigi adds one update every week, from your own photos, so it keeps looking cared for.
One week with Gigi
This is how a week with Gigi goes.
You do not brief her and you do not write anything. She starts from what you already have.
- Mon
Gigi looks through your recent photos, on your Instagram and your website, and picks the one that fits this week best.
- Mon
She writes a short update to go with it, in plain words, with a Book button to your booking page.
- Tue
In the first weeks it comes to you by email: approve or skip, one click.
- Wed
It is on your Google profile, where travellers see it when they look up your hotel.
Once you are happy with her work, she can post on her own.
The photos
She only uses photos that are yours.
Instagram is a place where Gigi finds your photos, not a place where she posts. Google is the only place she writes.
- Your Instagram
- The photos on your website
- A photo you send on WhatsApp
Your Google profile is a shop window. Gigi makes sure the window changes.
The hotel rule
Hotels can post updates, not offers.
Google treats hotels differently from restaurants and shops. A hotel can post updates on its profile, but no offers, and nothing about deals, promotions or discounts.
What goes in an update
The season at your hotel, breakfast, a room, the neighbourhood, what is new.
What stays out
Offers, deals, discount codes and prices. Google does not allow them in a hotel's posts.
The Book button
Every update carries a Book button.
The button goes to your own booking page, not to a booking site. You set the link once; if you would rather have guests call, the button can call the hotel instead.
Honest about Google
What an update does, and what it does not.
We will not tell you that posting moves you up in Google. Google's own page on local ranking does not mention posts, and Google says you cannot pay or ask for a better local ranking.
What an update does is simpler: a traveller who looks you up sees a profile that is looked after, with something recent on it. Google itself advises keeping your profile complete and up to date. That is the ground Gigi stands on.
What Gigi will not do
Offers or discounts
Google does not allow hotels to post offers, deals or discounts, so your weekly update is about your hotel, not your prices.
Ranking promises
Posting does not buy you a higher place on Google, and anyone who promises that is guessing.
Other channels
Gigi posts on Google only. Not on Instagram, Facebook or TikTok. Instagram is just where she finds your photos.
Your hotel details
Check-in times, amenities and rates live in your Google profile and your booking engine. Gigi does not change them.
Better to know it now than to expect it later.
Questions about Gigi
Can Gigi post our special offers?
No. Google does not allow hotels to post offers or anything about deals, promotions or discounts. Gigi's updates are about the hotel itself.
Where do the photos come from?
From your Instagram, the photos on your own website, or a photo you send on WhatsApp. She only uses photos that are already yours.
Do I approve every update?
In the first weeks, yes: each one comes to you by email to approve or skip. After that you can let her post on her own.
Will this move us up in Google?
We do not promise that. Google says there is no way to pay or ask for a better local ranking. What an update does is keep your profile looking cared for.
Does she change our check-in times or amenities?
No. Those details live in your Google profile and your booking engine, and they stay with you.
The rest of the team
Let Gigi look after your Google profile.
Three days free. Nothing to install, no login.